Hello, I’m Laura Kane.
As a graphic designer who honed my skills at FIT, earning a BFA in Graphic Design with a minor in art history, my passion lies in the intersection of creativity and visual storytelling. With over 5 years of experience in the industry, I have seamlessly merged my love for art appreciation with graphic design principles. Currently, I find immense joy in imparting knowledge to young minds as an early childhood educator, using art and design as vehicles to teach complex concepts in a visually engaging manner. This transition into teaching has not only allowed me to inspire the next generation of creatives but has also deepened my own understanding and appreciation for the power of art and design in education.
Design Experience:
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Produced impactful digital assets aligned with brand strategies, resulting in enhanced campaign-specific materials. Collaborated closely with clients including Homesick, Love Your Melon, QALO, and Gravity to achieve targeted visual communication.
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Crafted compelling in-feed and paid social content, collaborating seamlessly with account teams and clients. Elevated client engagement by translating design concepts into results-oriented content for Xfinity, HBO, Fandango, and Universal.
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Drove brand identity expansion by spearheading visual language application across B2C and B2B touch-points. Played a pivotal role in establishing consistent brand visuals, enhancing audience resonance and recognition.
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Collaborated synergistically with content creators, photographers, and the creative director to deliver dynamic social media designs Contributed to successful social media campaigns for clients such as Ithaca Hummus, Pop Chips, and Kinder's.
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Innovatively developed brand-aligned design solutions for both internal and external collateral within the marketing team. Played a key role in enhancing Greenhouse Software's visual representation across various mediums.
My Art
